Turning Fanta’s Energy Into a Wearable World
A speculative merchandise concept exploring how Fanta’s playful energy, flavour, and visual identity could translate into a contemporary lifestyle collection.
The project develops four creative territories — Liquid Energy, Flow, Burst, and Flavor Objects — transforming Fanta’s recognizable visual language into apparel, accessories, and everyday objects.
Elevating Coffee Packaging: Javans Coffee’s Visual Evolution and Modern Brand Direction
As consumer expectations continue to evolve, strong packaging design plays an increasingly important role in shaping brand perception and product experience. This proposal for Javans Coffee explores a more refined and contemporary visual direction focused on improving clarity, shelf presence, and emotional connection with consumers. Through intentional typography, structured layouts, and a cohesive packaging system, the concept aims to position Javans Coffee as a bold, recognizable, and culturally relevant brand within the modern coffee market while preserving the authenticity at the core of its identity.